To fix this, the site placed an on-site retargeting popup on their blog posts. It is a snow bike company so he had specific products for a specific audience. This paired with the social advertising strategy that we covered in our other post that helped them to continually find and convert new customers., And that about wraps up our 8 digital marketing case studies! We helped Royce Chocolate generate a 225.25% return on investment using PPC. Kokomo, Did we miss any interesting digital marketing case studies? You'll find career guides, tech tutorials and industry news to keep yourself updated with the fast-changing world of tech and business. Click here to learn more about the case study.
They reached out to us for help with their Google advertising. Exposure Ninja supported an accountancy firm that followed a basic online marketing approach. We replied to them from the WingStop account and said, The next company on our list of digital marketing case studies is The Embroidery Store which is, One thing thats important to note about PPC campaigns is that, youre putting them in front of people who you know (, Development of Content and Growth Strategy, Implementation of Content and Follower Strategy, They started with 185 first-page rankings, and. Click here, if you like to learn more about the case study. In this digital marketing case studies example, a local tweeted that they were hungry.
Help consumers and customers connect themselves with the brand. The number of backlinks and media outlets can be increased with the usage of public data and viral content. Vogue India launched a social awareness initiative regarding the empowerment of women. Thisstrategyof producing both evergreen and trending content enabled Fanatics to establish itself as a desirable news and entertainment resource for sports fans all over the country. Takeaway By implementing an on-site retargeting technique, you can educate visitors about your services, create awareness regarding your offers, and drive traffic to your content.
And if the search engine catches you doing it, it is catastrophic for your campaign and business, to put it bluntly. to see exactly how often any search term is searched a month., But for now, we just wanted to point out that even though SEO is usually a long-term approach. Also, there was a reduction in the disruption activities of the newly revamped website. For Royces Chocolates, they spent $4,208.14 and made $13,686.90 back! Feel free to get in touch with us via message or call +1 (919) 234-5140 at any time. Here, we have listed the best digital marketing case studies that reveal the works of expert digital marketers. To learn more about the case study, click here. This digital campaign stressed on featuring the catchphrase of googles voice-activated tools, Ok, Google, what is the Whopper burger?. This advertisement about wheels turned out to be one of the viral marketing videos in 2017. It negatively affected the average ad positions, impressions on search results, and Cost-Per-Click. So Googles example here is for the keyword lawn mowing service. 3 words, 1 keyword.. and we broke the ads down to show what made them work. It brought exceptional results in increasing the revenue by 355%. that drove over 2-05K video views at $.001 per video view. Now, SEO is usually a long-term approach, sometimes taking 12 months or more to see first page results..
Lays is a potato chips initiative from the parent company PepsiCo that initiated the Smile Deke Dekho campaign in October 2019. Our ads produced 99 conversions which resulted in over $15,000 in revenue for them, so lets look at how we did it. we helped them acquire 67,233 total new followers across all their platforms. We generated her Facebook fans (or page likes) at $0.16 per Facebook fan. Click here to learn about a detailed explanation of the case study. 
We are ready to extend our arm of support to you! And if youve read any of our marketing funnel posts, you know theres: that your audience usually has to go through in order to become a customer. The unique selling proposal was that the brand promoted the message of how a simple smile can connect different individuals universally and simultaneously convey the emotions and the mood effortlessly through each flavour and packet of chips. We replied to them from the WingStop account and said, Its time to defeat that hunger! with a mouth-watering picture of their wings and fries., The user tweeted back and said, Ill make a stop today! So again, you can see were working with a client that has a specific offering and target market, which is why utilizing SEO works so well here. They created a two-and-a-half-minute video with 99 high-profile women and hashtag #MyChoice. They came to us to optimize and improve their search engine rankings. So, a little background on the company, they were voted as the number one gift item in Japans gift-giving culture. Similar to what we discussed regarding SEO in the last example, PPC is another way to put your website at the top of the search results for any given keyword that you feel is relevant.. Burger King is one such brand that does love to play with the technologies to create a marketing experience that its consumers least expect it to. We are glad to hear back from you. Here, we have curated the best video marketing campaigns that really worked in impressing the right viewers. Required fields are marked *, LEO Towers, 60/10, This video marketing campaign bought more traction to the website. Truprint/Snapfish wanted to improve the overall performance of its PPC advertising activities. Reading effective digital marketing case studies is one of the best practices to gain inspiration from other businesses. Create memorable moments and inspire and promote a sense of achievement. SearchLogistics redesigned the website, built the domain authority through link building, managed the site structure issues, and many more. You guys really seemed to find that post helpful. The new digital marketing campaign by the Times of India has been raking up emotions attached to the print newspapers in every household. ), 8 Digital Marketing Case Studies From Our Clients, Increase revenue withdone-for-you marketing, Custom marketing strategy backed by data and results, Affordable marketingservices with no long-term contract, develop a strategy that included on and off-page optimization, and, our client had the budget to fuel them, and, we were addressing every part of the marketing funnel., an engagement or consideration phase, and, we also want to invite you to check out our new, The next one on our list of digital marketing case studies is for, We were working with a local restaurant which is not something you see addressed a whole lot in posts like this, and, We used a specific outreach strategy for their Twitter account.. This brings us to the end of the blog on successful digital marketing case studies that brought good results. ~ Takeaway By integrating mobile voice search, you can effectively provide the best user experience to your target audience. We generated 287 conversions that resulted in $13,686.90 in revenue. 
| Last updated: July 25, 2022, Weve put out so many posts covering different marketing strategies and tutorials., In our Facebook ad examples post, we covered 7 of our clients top most profitable Facebook ads. Click play! The brand promotes capturing the little moments of life in a way, telling the audience to live, not merely exist. But for small businesses, and especially local businesses restaurant or not engagement methods like this can do a lot for your: The next company on our list of digital marketing case studies is The Embroidery Store which is a wholesaler for embroidery supplies. Now some of the match types we used in their campaign are no longer available. Not only that, the commercial shows an array of instances like I am The White Shark where a father captures the sight of his toddler playing with foam. The shop has expanded its embroidery options over time so that customers can fully personalize their products. Takeaway With smart SEO tactics, it is easy to make a mark in the SEO search results at a shoe-string budget. Takeaway By making the best use of trending topics that have gained a massive outreach across the world, you can easily achieve more traction for your brand. In the ad, you have a limited amount of character space to work with, and for search campaigns, in particular, there is no image. If you use broad match targeting, your ad will appear when related searches are made such as lawn aeration services. We scored 95 conversions for them at $16.05 per conversion. Sathy Main road, Our client had already established some web authority over 5 years but was doing SEO wrong. We grew their Instagram by over 1,300 and their Twitter by more than 1,200. Much more than simple customer management, CRM uses data processing to divide customer lists into a wide range of segments and formulate various interactions designed to speak to the needs and desires of each specific segment. Takeaway By focussing on Google Shopping Campaign, Bing Shopping, dynamic remarketing, and many other tactics, you can easily get returns on your PPC investment. Your email address will not be published. And then lastly, we have the Exact Match, where your ads will only be shown on searches that have the same meaning as your keyword such as: So that was our crash course in PPC match types for you. All of them address pain points that are relevant to their target market including: Using verbiage that is eye-catching for their target market, not only got them more clicks to their website, but it helped to acquire the right kind of lead. Now, we sent this to them in a Google doc because we were also planning out the copy, hashtags, stories, and more alongside the images. Takeaway Smart implementation of excellent PPC strategies can bring optimal results like great exposure, numerous CTRs, high average position, low Cost-Per-Click (CPC), etc for your PPC advertising campaign. Even if the campaign wasnt entirely a success, it did set a tone for the other brands that could not be replicated. This resulted in improving the CTR by 0.81%, average position by 6.1%, and quality score average by 3.3%. Thats because too often we see business owners who are new to advertising come in and start running engagement campaigns, when what they really want are website lead form completions.. Get Your Business Administration and Marketing Degree, 13 Highest Paying Marketing and Advertising Jobs, 29 Best Marketing Blogs To Keep Your Skills Sharp in 2022, Business Administration vs. Marketing Degree: A Look at Two Similar Choices, it turned to content marketing as a solution, a thorough approach to socialmediamarketing, case study of a company that has leveraged innovative CRM, rebuild the website with an emphasis on search engine optimization, SevenAtoms to evaluate and optimize their PPC strategy, 5 Unique Digital Marketing Case Studies that Every Marketing Enthusiast Should See. The key in this campaign was to be diligent in our keyword research and ensure we were going after industry-relevant keywords. They began with 0 first-page rankings, so how did we get them to have 53? to keep them coming back to her page and brand for more.
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